I will work for you every step of the way!
My combination of skill, experience, and technology ensures that I can sell your home for thehighest possible price and in the shortest period of time. I have the tools to meet the demands of a highly competitive, modern market.
PLEASE READ MY FULL MARKETING PLAN AT THE BOTTOM OF THIS PAGE.
My Unique Automated Internet Marketing System
Online Presence: Available 24 hours a day!
My online marketing system allows me to make information accessible 24-hours a day, and to respond immediately and directly to each and every prospective buyer. From my website, prospective buyers can get information immediately about your home. They can access my site 24 hours a day and view your property listing! Through my Personal Home Search, your listing will be sent by e-mail to every prospective buyer in my database, where your home meets their criteria. Plus it will be e-mailed automatically to future prospective buyers as well.
Traditional Marketing
As soon as you list your home with me, I will enter your home in the Multiple Listing Service (MLS) database. Other agents can immediately access your property information by computer. Plus, your property will be included in any printed MLS books. I also publish in magazines and newspapers in the area and send out direct mail pieces to potential buyers.
When you think about it, there are several other homes for sale competing with your home. I will help you price your home competitively to attract qualified buyers. The way I do this is by generating a Comparative Market Analysis (CMA) report, which will show you a range of prices being paid for homes in your area. Remember, I will be working for you every step of the way to make sure that you get the HIGHEST price possible for your home and in the shortest period of time.
5 REASONS A PROPERTY SELLS
1. Location 4. Condition of property
2. Price 5. The agent you select
3. Terms
Luckily you can control 4 out of 5.
The pricing your home is very important. According to statistics if a property is:
- priced 15% over fair market value chances are 10% that it will sell.
- priced 10% over fair market value chances are 30% that it will sell.
- priced 5% over fair market value chances are 50% it will sell.
- priced at fair market value chances are 95% it will sell.
This is one DEFINITION of " Fair Market Value ".
The price that an interested but not desperate buyer would be willing to pay and an interested but not desperate seller would be willing to accept on an "open market" assuming a reasonable period of time has passed.
The REAL VALUE of your home is based on FACTS:
A good realtor will show you the facts reguarding the price your home will sell for. The recent prices buyers have been willing to pay for homes similar to yours and in your area are the most revealing facts. Do not select your realtor based on the price they say your home will sell for. Have them provide you with comparable sales in your area.
Unfortunately, a home owner will often select a realtor who quotes the highest price. Sometimes, a realtor who understands this, will tell a seller an inflated price just to get the listing. Once they have you listed and commited to them for 3 to 6 months they will then start working on you to get a series of deep price cuts. The problem is that other realtors and buyers quickly decide your home is over priced and will not consider showing it or viewing it. You have to cut your price well below fair market value just to get the realtors and buyers to think of it as good value. Not to mention that all buyers as they go to view your house will inevitably ask " How long has this one been on the market?". The end result is it takes longer to sell and you get so frustrated...... you end up taking any price that is even close to market value.
The secret to getting the most money and the quickest sale with the fewest problems is to PRICE YOUR HOME PROPERLY . See how much camparable homes in your area have sold for..... what are the asking prices of comparable homes in your area ?..........how long have they been on the market? Going through this information should give you a good idea as to what would be a realistic asking price and a range as
to what your home should sell for.
Preparing Your Property For Showing
Before you put your home for sale think about the First impression potential buyers will have of your home. They will compare your home with all the other homes they have seen.
- If you want buyers to take a second look, give them a good first impression.
- Removing unnecesarry clutter and "streamlining" rooms and yard contents will not only make the showing more pleasant for buyers, it will also make your home more spacious.
- A few low-cost improvements like; trimmings bushes and trees - weeding flower beds - keeping the lawn trimmed - raking up leaves in autumn, - fresh paint if neccesary - cleaning carpets - remove all odors if possible ( pet, smoke, cooking ) - replacing burnt out lightbulbs - tightening loose door knobs - fixing sticky sliding doors and windows etc. will definately help towards making a good first impression.
- Accomplish as many low-cost improvements as you can.
- A home shown in prime condition can sell for as much as $10,000.00 extra compared to one shown unkept and in disrepair.
- You do not want to give the buyer the chance to use the first negative impression they have as a means of negotiation.
Nine selling tips to help successfully sell your home:
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During the daytime "Let the sun shine in".Open the curtains and blinds so the buyers can see how bright and cheery your home is.
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During the evening turn on your outside and inside lights. Lights add colour and warmth and will make buyers feel welcome.
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During showings,keep the company present to a minimum. Buyers often feel like intruders when they enter a home filled with people. They tend to hurry through and not give your home the attention it deserves.
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Keep pets out of the way. Pets have a way of getting underfoot and some people just have a fear of animals.
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Try to be as inconspicuous as possible whenever your home is being shown. Buyers like to be free to take a good look at your home without feeling obligated to talk to the seller. This will allow the agent more time to do their job.
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No matter how humble you may think your home is, never apologize for its shortcomings. You may accidententally bring up an objection the buyer never considered or the buyers home is not as nice as yours and you unknowingly offend the buyer.
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Turn the volume down on your TV and stereo so the agent and buyer can talk quietly without a loud distraction.
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Do not distract the buyers with offers to sell your furniture or other belongings you will no longer need. Remember the main sale you are looking for is the sale of your home. You will have plenty of time after the buyers have firmed up the sale of your home to then approach them with those items.
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If a buyer wants to talk price, terms, or other real eastate matters, just refer them to thier agent. They are the experts and that is what they get paid for.
The Following Is My Commitment To All My Sellers:
My objective in working for you is to get your home sold for the BEST PRICE, AS QUICKLY AS POSSIBLE AND WITH THE LEAST AMOUNT OF INCONVIENIENCE. The following is a simple point form marketing system that I commit to in order to achieve a successful sale. Please note: this general info falls short of conveying much of the behind scenes sales work, gathering of information and negotiating tips to generate the best price for my sellers with the least amount of inconvienience to my sellers.
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Prepare and go through a current market evaluation of your home and mutually determine the best asking price to market your home . I always give a competent and fair appraisal of property value.....based on facts.
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Submit your home to the Multiple Listing Service which gives the basic details of your home to approximately 12,000 realtors of the Vancouver and Fraser Valley Real Estate Boards.
- Suggest any changes you may want to make to your property to make it even more marketable to buyers.
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Take Multiple Photos of the Interior and back yard of your home and post them on my Personal Website as well as the Vancouver Real Estate Boards Website and the the Canadian Real Estate Boards Website.
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HAVE A PROFESSIONAL FLOOR PLAN AND VIRTUAL TOUR DONE TO ADD TO MY WEBSITE. ( WITH SELLERS APPROVAL ) ( No cost to seller )
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On My Website there will be : ........A Well Thought Out Description of your Home ........ Multiple Photos of the Interior and Back Yard ....... A Professional Virtual Tour of your Home ....... a Professional. Printable Floor Plan of your Home ...... Google Mapping ....... which Maps Out the Location of your Home ...... " Walk Score "....... which Maps Out the Distance to the Closest ....... Schools ....... Grocery Stores ....... Transit ....... Restaurants ....... Veterinarians ........ Parks Etc.
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Place a professional sign on your property and directional arrows where needed. The sign has an Additional Topper Sign directing buyers to view the Virtual Tour of your home plus the Floor Plans of your home and I also attach the Best 5 Year Fixed Mortgage Rate.
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Your home will be advertised on Realtor.ca (Canadian Real Estate Association website), Realtylink.org (Vancouver Real Estate Boards website), Jurock.com website, Sutton.com website and my own personal website WAYNEGUIDONE.COM
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Advertise in the Vancouver Real Estate Boards widely available "Realty Link in Print".
- Always advertise my Cellular Number so Buyers, Sellers and other Real Estate Agents don't have to "Play Telephone Tag" with me.
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Prepare and distribute a "FOR SALE" flyer throughout your area. which is where approx. 40% to 50% of the buyers come from - either directly or indirectly....... from my experience.
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Keep you updated as to any New Sales and Listings of similar properties in your neighbourhood so you are always aware of what your new competition is and what comparable homes are selling for.
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Have an Information Box Attached To My Sign with all the important info of your home ....including the floor plans and multiple interior photos so buyers can quickly have this information before they call.
- Supply buyers with a detailed "FEATURE SHEET" on your property. ( Including multiple colour photos )
- All my sellers get FULL CO-OPERATION from ALL the Realtors of the Vancouver and Fraser Valley Real Estate Boards.
- Provide you with a feed back report from showings and activity on a continual basis.
- Provide you with any changes in the market that might affect the saleability of your property.
- Arrange for any OPEN HOUSES ( upon request ).
- Prequalify all buyers when possible.
- Represent you upon the presentation of all offers by the buyer's agents and negotiate THE BEST PRICE AND TERMS FOR YOU.
- Follow up and keep you informed after the contract has been accepted on all morgage, inspections, title and other closing procedures.
- Have my office automatically distribute all required documents to your lawyer/notary.
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Personally hand over keys to buyer or buyer's agent on the possession date.
MARKETING AND SELLING HOMES IN BURNABY FOR OVER 30 YEARS.
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SUTTON GROUP IS THE LARGEST "CANADIAN OWNED" REAL
ESTATE COMPANY IN CANADA WITH OFFICES COAST TO COAST.